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An algorithm is a finite set of defined instructions or steps that describe a specific process or procedure that must be followed to solve a problem or perform a task. In the realm of SEO, algorithms are used by search engine bots to index and rank web content. For example, Google’s algorithm, known as PageRank, is one of the most relevant in the field of SEO. PageRank evaluates the relevance and importance of web pages based on the quantity and quality of the links they receive from other pages, which involves link building strategies to improve the authority of a website.

In the case of Instagram, an example of a relevant algorithm is the one that determines the order in which posts are displayed in users’ feeds. This algorithm takes into account a variety of factors, such as relevance, relationship with the user, and recency of the post, to decide what content to show first to each user in their feed. This algorithm is constantly updated and adjusted to adapt to user behavior and preferences.