Marketing Infinite Scroll: Endless Navigation and the New Challenge of Digital Ethics In the world of apps, one design technique has kept users more engaged than ever: infinite scroll. But what exactly is infinite scroll and…Arianna3 de November de 2023
Marketing Sentiment analysis in social networks: the borderline between what is allowed and professional ethics In the previous article we talked about the positive impact on companies of knowing the feelings that their public has about their products. However,…Arianna29 de August de 2023
Marketing Between the Lines and Emojis: The Complex Art of Sentiment Analysis on Social Media The digital landscape is an endless ocean of conversations, opinions, and feelings. In every corner of social media, voices rise, be it in praise,…FJ Intelligence17 de August de 2023
Marketing Goodbye to misleading filters? France takes action against influencers In the midst of an ever-evolving digital era, the French Parliament has just made a bold move, establishing a solid legal framework for the…Arianna15 de July de 2023
Marketing The “fake influencers” exposed and how to avoid them. Would you hire a billboard if they told you they were going to install it on a street where no one passes by? Would…Arianna25 de April de 2019